Can Karua’s People’s Liberation Party Transform Kenyan Politics?

Martha Karua has officially launched the People’s Liberation Party (PLP, a remodel and rebrand of the NARC (National Rainbow Coalition) party.

According to the PLP leader, there is a need to have a progressive, people-centred agenda focused on unity, transparency, and accountability.

The party also aims to attract the younger generation, particularly Gen Z.

Martha has always been at the forefront of advocating for the appropriation of governance, particularly regarding justice and democracy. With the new colour purple, the new party aims to symbolize hope for society by establishing a youth-centric movement and welcoming young leaders for future consideration.

“We need unity of purpose; we need to come together as Kenyans and clean up the mess that has become our country and return it to the rule of law that serves the people and not the elite alone,” says Karua in a brand reveal post on the X platform.

Being one of the warriors of the multi-party state fight in 1991 during the reign of the late former President Daniel Moi, her reputation in fighting for democracy exceeds her. Moreover, the recent actions she took to publicly defend citizens from abduction cases against the government have slowly but surely helped her gain support from Gen Z.

Last year’s Gen Z protest not only propelled the desire to learn more about new laws and policies but also created awareness of the importance of true governance in the political arena. Young people are now more than ever aware of what it means to have poor leadership and the impact it will have on their lives.

Many politicians have, over the years, failed to hold their end of the bargain after making promises during campaigns. This has, therefore, raised the bar of Kenyans' expectations of their delivery.