• Kiba's venture, Crown Media, encompasses diverse platforms such as Crown TV, Crown FM, and Crown Digital, along with an events division.

Ali Kiba, the celebrated Tanzanian Bongo star, commemorates two decades in the music industry by unveiling his own media enterprise.

During the festivities, Kiba emphasized how the media played a pivotal role in shaping his career trajectory, motivating him to establish his media empire.

The launch event was attended by esteemed personalities, including former Tanzanian President Jakaya Kikwete and fellow artist Ommy Dimpoz.

Kiba's venture, Crown Media, encompasses diverse platforms such as Crown TV, Crown FM, and Crown Digital, along with an events division.

Reflecting on his lifelong affinity for media, Kiba revealed his deep-rooted passion for radio, underscoring its influence on his artistic evolution.

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"Media is a potent force that sculpted me into the Ali Kiba of today. Radio was my constant companion, fueling my dreams despite my father's disapproval," shared Kiba, highlighting the transformative power of media in his life.

Commending Kiba's initiative, Kikwete lauded him as one of the foremost talents in the vibrant Bongo Flavour scene.

He admired Kiba's achievements, so Kikwete encouraged him to continue his endeavours.

Dimpoz reminisced about his collaboration with Kiba, reminiscing about their shared journey from the early days of their careers.

He expressed his pride in Kiba's growth and their deep bond as friends and collaborators.

Kiba's musical journey, which commenced in 2004 with the release of "Maria" and later "Cinderella," has been marked by numerous milestones.

His sophomore album, 'Ali K4 Real,' released in 2009, solidified his status with hits like "Usiniseme" and "Nakshi Mrembo."

The accolades bestowed upon Kiba, including the Best Rhumba/Zouk Song at the 2012 Kili Music Awards and the Best Male Artist at the African Music Awards in 2009, underscore his significant contributions to East African music.

Through Crown Media, Kiba aims to amplify his voice and provide a platform for emerging talents, fostering creativity and innovation within the industry.

His foray into the media realm signifies a new chapter in his illustrious career, reflecting his unwavering commitment to artistic excellence and cultural enrichment.

As Kiba embarks on this new venture, he remains steadfast in his dedication to music and media, poised to leave an indelible mark on the entertainment landscape of Tanzania and beyond.