Topic: #business

“Irrespective of everything else, a hairdresser markets herself. How well you do your job guarantees an increase in the number of walk-in clients,” she added.

Popularly known as Wallah by his clients, Joseph has made remarkable strides in his career in just four years. "I began my entrepreneurial journey when I was 20 years old. I was a first-year student at the time I bought my first camera," said Joseph.

Firstly, entrepreneurship allows students to apply their academic knowledge in a practical and real-world context. It bridges the gap between theory and practice, providing invaluable experience that complements their studies.

Digital technologies offer businesses the advantage of heightened connectivity. With widespread internet access and mobile technology adoption, companies can expand their reach, streamline communication, and access global markets.